What are the seller requirements?
The German MediaMarkt participation checklist requires:
- An EU business location and bank account, plus EU VAT registration.
- Telephone customer support in German.
- Dispatch and a returns address within the EU.
- EAN/GTIN identifiers and content meeting marketplace guidelines.
The application asks for your shop URL, assortment focus and product count, among other details. Submit these through the official form and establish approval for your range.
What fees does MediaMarkt publish?
Its German seller page lists a €39 net monthly subscription, a commission and free product listing. Confirm the commission for your assortment against the current partner terms.
How can you connect to the MediaMarkt Marketplace?
The same seller page describes three options:
| Connection option | What to prepare |
|---|---|
| Excel/CSV templates | Current category template and the matching product values |
| API | Approved seller access and the associated interface documentation |
| Integrator | Agreed service scope and account requirements |
These are marketplace options. We agree the delivery route for your shopvibes setup against your account and partner requirements. Bring the current template or format specification to your demo.
Describe technical assortments precisely
For electronics, the exact configuration matters. Use these questions to prepare your catalogue:
| Data area | Question to check |
|---|---|
| Model identity | Do the EAN, manufacturer and model name identify the same configuration? |
| Technical attributes | Do values and units agree with the corresponding product documents? |
| Variants | Are capacities, colours and configurations clearly distinguished? |
| Contents | Is it clear which device and accessories are included? |
| Media | Do images and documents belong to the correct model? |
Use the current category template from seller onboarding for the actual field structure and required attributes.
Prepare your catalogue in shopvibes
- Collect requirements. Keep account approval, the category template and allowed attribute values together.
- Complete product information. Maintain identifiers, technical properties and media centrally.
- Map attributes. Connect source attributes with destination fields. The Mapping Editor supports attribute and value mapping; its documentation is in German.
- Review a small selection. Compare several models and variants against the template and feedback from your agreed partner process.
- Organise updates. Establish which system owns content, prices and inventory, and how changes will be delivered.
Our retailer template guide explains how to prepare an existing template. Discuss your MediaMarkt data workflow in a demo using a sample export and your current partner requirements.
MediaMarkt Marketplace questions
Where do I apply to become a MediaMarkt seller?
Use the official application form linked above. Review its participation checklist before applying.
Which product attributes are mandatory?
MediaMarkt specifies EAN/GTIN and compliance with its content guidelines. Additional required fields depend on the category template for your assortment.
How do I prepare a MediaMarkt Excel template?
Use the current onboarding template, map your attributes to its columns and review a small test assortment. The retailer template guide explains the preparation workflow in shopvibes.
Sources and review date
Reviewed on 30 October 2026. External documentation below is in German: